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"You Don't Know Nothin!"
(and other myths about outsourcing your newsletter)
Hey there,
I had an interesting conversation with a potential client yesterday that I thought you might relate to...
They loved the idea of having a professional newsletter but were worried: "How can your team possibly write content that sounds authentic to our industry? We use very specific terminology and our audience will know if an outsider wrote it."
I smiled because I hear this concern all the time. And I totally get it.
But here's what I explained to them...
We're not trying to fake expertise - we're research ninjas who know how to capture YOUR voice and knowledge.
Here's exactly how we do it:
Everything we write is anchored in legitimate source material - industry journals, case studies, your own content, expert interviews. We're not making things up - we're synthesizing authoritative content through your unique lens.
You always have full review power before anything goes out (and we work well ahead of schedule so this isn't stressful).
Our writers are all US-based college graduates who have mastered the skill of deeply researching any topic. It's what we do.
We maintain detailed client profiles documenting every piece of feedback and industry nuance we learn. Your knowledge becomes our knowledge.
The proof? We're currently writing newsletters for companies in finance, marketing, eCommerce, law, IT, SaaS, and even real estate.
The reality is: You don't need writers who are industry experts. You need professional researchers.
And that's exactly what we are.
Want to see how we can transform your dusty CRM into a revenue-generating machine (regardless of your industry)?
Best,
Louis Shulman
Co-Founder at Orbit Marketing
P.S. Remember, we offer unlimited revisions until you're 100% satisfied. There's zero risk of misrepresentation because nothing goes out without your stamp of approval.
At Orbit Marketing, we’ve helped 50+ businesses launch weekly newsletters.
Whenever you are ready, here’s how we can help you:
Done-For-You Weekly Newsletter - Start a weekly publication to nurture your prospects on auto-pilot, build authority, and stay top of mind. Learn more.
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